Some say using data for insights is an art. We don't disagree.
Whether developing a primary research design, assembling seemingly disparate secondary information assets, or integrating the two - generating insights isn't always black and white and is often more of an "art than a science".
Understanding the business need and the situation of the stakeholder takes years of practice and an uncanny perception for the watch-out's and gotcha's down the road. That's what makes us tick.
Ideation and innovation, there's no one better from conceptualization through dellvery.
Data collection via point-in-time & tracking studies, longitudinal panels, intercepts, & communities
Digital / non-digital applications Cross-tabs, modeling, profiling, segmentation, targeting, and ROI
Customer attraction, retention, and revenue growth through increased frequency and spend
Development of processing engines, reporting tools, business intelligence software, and cloud computing
Data collection, ETL processes, big and small data processing, projection, reporting & visualization
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