Founder / Antagonist
Voice of Reason
Unfortunately every day presents a new challenge: a new competitor, a new technology, a new method of advertising, promotion, or communication.
Whether assessing the role of multi-screen media, determining how best to segment your customers, or targeting digital programs through propensity scoring consumers on their value - we have the skills, the experience, and the tools to use data and insights to help you manage your products and services.
We're a small organization but our size is one our greatest strengths. Our clients welcome our no frills approach. We focus on your issue and get the job done on time and within budget. No frills, no sales pitches, no bureaucracy. We're very efficient at what we do. Find out more about our leadership team:
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